We are building a platform for virtual AI influencers — each with a distinct niche, visual identity, and engaged following. Brands will brief us, we produce the content, it reaches real audiences. No negotiations. No missed deadlines.
What We're Building
We're building the full infrastructure behind the influencer — not just the face. Here's what's in progress.
Building custom-trained generation models to produce consistent visuals of our AI influencers — styled for specific niches like ethnic wear, skincare, and streetwear.
Building a short-form video pipeline for Instagram Reels and YouTube Shorts — product showcases, lifestyle content, and try-ons, without a shoot.
Building a voiceover layer using fine-tuned voice models — natural-sounding Hindi and English audio synced to video content for India's multilingual audience.
We are in early conversations with brand partners ahead of our private beta. If you're interested, reach out — early partners will get preferential pricing and direct input on the product.
The Platform
Velvet Roster is an AI influencer platform. We build and operate virtual influencers — each with a niche identity and audience — and deploy them for brand campaigns.
A curated roster of AI fashion influencers — each built for a specific niche, ready to take your product to the exact audience it deserves.
We are building a platform to create and operate AI fashion influencers — complete with visual identity, niche audiences, and content pipelines. Brands will brief us, we create the content, and it goes live on the influencer's channels. Micro-influencer marketing without the negotiations, missed deadlines, or inflated rates.
How It Works
We handle the entire production pipeline. You provide the direction, we deliver the content.
Tell us about your product, target audience, aesthetic, and campaign goals. A short form — takes under 10 minutes.
We select the AI influencer from our roster whose niche, aesthetic, and audience align with your brand's target demographic.
Our pipelines produce images, reels, and voiceovers in the influencer's signature style — featuring your product naturally, not as a forced placement.
Content is published on the influencer's channels, reaching a niche, engaged following that trusts their recommendations.
Why Velvet Roster
We're not an agency or a services company. We build AI-first systems that scale without headcount.
Every part of the influencer — image, video, voice — is generated by AI systems we've built in-house. Not outsourced, not manual.
Designed for Indian brands, Indian aesthetics, and Indian audiences. Pricing, language, and content decisions are rooted in the Indian market.
We are heads-down building — not pitching a vague idea. The image, reel, and voiceover pipelines are in active development and being refined with early feedback.
Real influencer campaigns in India cost ₹50K–₹5L+ per post. Our AI-generated campaigns, powered by Google Cloud infrastructure, deliver comparable reach for a fraction of that.
Brand data and briefs are never shared. Our AI models do not train on client content.
Every product decision is made by founders who use what they build. No committees, no delays, no middle management.
About
Velvet Roster was founded in 2025 by a small team based in India. We build AI-native products for the Indian market — not as a consulting shop, but as a product company. Our first product is AI-powered virtual fashion influencers. We are actively building the image, video, and voice pipelines and are in early conversations with brand partners ahead of our private beta launch.
✉ yash.verma@velvetroster.cloudStay in the Loop
We're building and will be ready soon. If you want to try Velvet Roster as soon as it's available, leave your details below.
Brands that sign up now will get preferential rates when we launch — not available later.
Tell us your niche, your audience, your needs. Early signups directly influence what we build first.
We'll reach out to you directly as soon as the platform is ready to run your first campaign.
By submitting, you agree to be contacted by Velvet Roster about the private beta. We will never share your information with third parties.
We'll reach out as soon as Velvet Roster is ready to launch.